Salamanca Convention Bureau is a department integrated into the Tourism Society of the Salamanca City Council, specialized in the promotion and development of MICE tourism, covering congresses, conventions, professional meetings, incentive trips and other events.

Among its main objectives are:

• The promotion of Salamanca, both nationally and internationally, as a reference destination for the celebration of congresses, meetings and incentives.
• The active attraction of events that contribute to the economic and tourist development of the destination.
• The positioning of the city as a competitive, sustainable and high-quality destination in the MICE sector.
• The generation of business opportunities for the local business fabric linked to the sector.
• Its institutional and non-profit nature establishes it as a strategic interlocutor between companies and public entities, facilitating the work of organizers and offering objective, professional and free advice in all phases of the event.